Westwood, John, <br/><br/>
How to write a marketing plan  

 - Fifth Edition. 
 - London:  Kogan Page,  2016 
 - ix, 175 pages : 
 - Creating success .
<br/><br/> Revised edition of the author's How to write a marketing plan, 2013. 
<br/><br/><label>ISBN: </label>9780749475710 (paperback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>BUSINESS & ECONOMICS / Careers / General.<br/>BUSINESS & ECONOMICS / Marketing / General.<br/>SELF-HELP / Personal Growth / General.
<br/><br/><label>Dewey Class. No.: </label>658.8/02  / WES