000 00790cam a2200253 i 4500
001 19177496
005 20250103085529.0
008 160715s2016 enkab 000 0 eng
020 _a9780749475710 (paperback)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
082 0 0 _a658.8/02
_bWES
100 1 _aWestwood, John,
245 1 0 _aHow to write a marketing plan
250 _aFifth Edition.
260 _aLondon:
_bKogan Page,
_c2016
300 _aix, 175 pages :
490 0 _aCreating success
500 _aRevised edition of the author's How to write a marketing plan, 2013.
650 0 _aMarketing
650 7 _aBUSINESS & ECONOMICS / Careers / General.
650 7 _aBUSINESS & ECONOMICS / Marketing / General.
650 7 _aSELF-HELP / Personal Growth / General.
942 _cLEN
999 _c15
_d15